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PODCAST Viktoria Gerukh on Emotional Intelligence for Marketing & Research

Today our CEO Jara Pascual and founder of Collabwith, talked to Viktoria Gerukh, co-founder and CEO uTrigg, a marketing tool to collect deep feedback based on emotional intelligence from customers.

We are talking with Viktoria Gerukh about how to understand that how your customer feels matter to your business, to manage finance inside a startup, how difficult it is to sell something completely new, how to sell innovative solutions and how to motivate your team in the long run of the startup.

Do you want to know?
Listen to our podcast with Viktoria Gerukh.

PODCAST Viktoria Gerukh on Emotional Intelligence for Marketing & Research
Business of Collaboration Podcast


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“uTrigg is a digital AI platform for marketing specialists to raise conversion by collecting deep feedback from customers’ emotions”

“95% of the purchase decisions are emotional decisions”


“To bring a new innovation to the market, building partnerships is a must, and platforms such as Collabwith is very important for that”

“We are gathering emotions without video”

“You can transfer emotions via emails, too”

“Inside business we have people, and people’s emotions are impacting your performance, including the attitude of your customers”

“If your customers are not happy, they will quit your service”

Meet uTrigg on their website, twitter, linkedin, facebook, collabwith

Viktoria Gerukh

Co-founder & CEO uTrigg


Collabwith is a technology and a service to structure collaboration for innovation. It’s a tool to connect academics-startups-organizations. Because a tool is not enough to transform how you collaborate, here we have created a new methodology, personalized trainings, a new way of communication and a tailored made consulting for you to be more effective and efficient, now.

Grow your business and innovation through smart collaborations with Collabwith innovative and holistic approach to collaboration.

CollaborationXInnovation Platform

Do you want to know more? Book a demo with us, Contact us here.