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Uncovering the “Selling Innovation” Process for Startups

As an entrepreneur myself, my question was how can I bring industry and startups together? How can I support them to collaborate? And this question is still valid now and every day in my life, and this question led me to build a digital platform, a company, a methodology, write a book, join the forum of innovation in the European parliament, and co-write the new innovation policy (including collaboration). You have a question, and the impact, the value you bring is coming from your creativity and your passion, and your drive to make things better, to have a positive impact and do good.

You know, innovation managers, academics they have excuses about, they cannot understand each other, they are talking different languages, entrepreneurs are kids playing, they cannot trust them, academics they want to investigate only, businesses are focused only on money… These are all excuses. We are all human beings, and we have to bring the conversation to the human being level, to connect, to understand each other, and this is what emotional intelligence brings into the equation for innovation and collaboration for innovation.

And not only this, how to use it to brainstorm, to communicate, to manage conflict, to be assertive, to create a high performing team for the innovation team and the collaboration team, to make things happen, to increase the levels of leadership and drive and motivation. Collaboration is the positive side of innovation, and we have to keep the values and the emotions at that level if we want to make a positive impact. 

Your mindset is that you are doing it together to make the product better. To impact and transform the industry and the society for better. Together in collaboration. Because super innovators are super collaborators as well.

This is the reason, why I created this webinar. I want to help you to be innovative through collaborating with startups and business organizations. This is a win-win situation and it’s important to understand how this works, there is process but also there is a psychology behind with a clear mindset of helping each other and matching needs.

Find here below a snapshot of the webinar is coming next Friday 1st October 2021 at 12noon CET, online from Amsterdam. Check it here, and see you there Super Innovator!!



How to Collaborate Startups X Corporates by Jara Pascual, where we will Uncover the “Selling Innovation” Process for Startups and Corporates.

Why does CollaborationXInnovation need Emotional Intelligence?

  • Collaboration is trust.
  • Collaboration is motivation, create a trusted environment, and psychological safety to be able to communicate non-violent way with no competition and no assumptions.

Even if you are still in the prototype phase, let me take you behind the curtains to show you the steps to sell innovative solutions.


  • Overview Collaboration Canvas
  • Overview of Selling Innovation Canvas
  • Link trust with needs and motivation
  • Open Discussion
  • Practical Take Aways

What will you learn?

Collaborations are the core of the innovation inside organizations from any size. But it seems sometimes difficult to succeed on startup-corporate collaborations and contracts because a lack of motivation and willingness to make it happen. Motivation and productivity inside an organization and collaboration is linked to recognition, respect and value created by a psychological safety environment. How is possible to create a psychological safety environment within new collaboration teams, virtual and remote teams. Our answer is using Emotional Intelligence Skills.

  • Would you like to improve your Innovation Leadership competences?
  • Would you like that your Collaboration team become a High performing Project Team?

It’s time to make this your first customer this year.

This webinar is also suitable for

Creative Entrepreneurs who are building a new team for their new business and who wants to build a strong team and culture.

Innovation Professionals who are working with entrepreneur teams, and aim to have outstanding and creative results in a short period of time.

Leadership management who wants to improve their leadership skills with Emotional Intelligence Skills.

Innovation consultants who are building a new their new business and who wants to build a strong consulting asset to help other organizations with effective and proof methodologies.

Innovation Professionals who are working with entrepreneur teams, and aim to have outstanding network to perform as their own organizations.

ABOUT COLLABWITH Collabwith is a technology and a service to structure collaboration for innovation. It’s a tool to connect academics-startups-organizations. Because a tool is not enough to transform how you collaborate, here we have created a new methodology, personalized trainings, a new way of communication and a tailored made consulting for you to be more effective and efficient, now.  

Magazine & Podcast:

Innovation For Collaboration Platform: